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Content Development Strategist

Synapse Marketing Solutions, a leading provider of marketing and business growth solutions for clients in Central PA and surrounding markets, is seeking a Content Development Strategist to add to our growing team.

As a Marketing Content Development Strategist, you’ll be a key member of our team as you work closely with our account executives, marketing department and creative teams to write persuasive copy and organize content. This position will help formulate and develop quality ideas, strategies and messages, and will transform raw information into attention grabbing, easy-to-understand marketing messages that move the reader to action.

This position is responsible for developing and organizing and writing a variety of content for print, web and social media and requires creative direction and project management capabilities, as well as an understanding of SEO. Previous SEO and social media experience is a must. You will work with many different clients in many different industries on both technical and creative copy. You will be responsible for organizing thoughts and ideas, and thinking about big picture plans in order to successfully write copy for our clients needs.

You’ll also be responsible for editing content written by others, defining editorial workflows for client web projects, developing, maintaining and enforcing editorial style guides, creating web nomenclature lists and cataloging web content. An understanding of information architecture is preferred.

The right candidate will have 2 to 5 years of marketing and communication experience and a Bachelor’s degree in communications, marketing, advertising, journalism or related field. A portfolio and proven history of developing strong copy and web content is ideal. Effective written and oral communication skills are essential for this position.

If you like people and desire variety in your work, this is the position for you. You’ll be a critical part of a team that’s dedicated to ensuring that Synapse continues to meet our client commitments. The right person for this position will have advertising agency or corporate in-house agency experience, the ability to work with multiple deadlines, manage workflows and multiple projects of varying complexities, and work well under pressure. Editing and proofreading skills are also necessary. Getting the little details right is important in this position.

Simply put, we are looking for top talent — the best of the best. This is a challenging, rewarding, high energy position with an excellent opportunity for career growth.

Synapse is a fast-paced, exciting company to work for. While we don’t get bogged down in a lot of corporate red tape, we are looking for people that work well with others, follow instructions, are trustworthy and accountable, and basically behave in a respectful manner. If you’re rude, don’t play well with others, are disorganized, lack common sense, or thrive on drama, Synapse isn’t the place for you.

Synapse offers an outstanding working environment, creative and entrepreneurial atmosphere, a wide range of benefits (including 100% paid healthcare, paid vacations and holiday time, and company-matched retirement benefits) and competitive salary and bonus program. Synapse is growing, cutting edge, and visionary — we’re looking for talented people to come grow with us.

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