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Monthly Archives: October 2011
Building Website Search Engine Traffic in a Day
I once heard someone say, “Most good things don’t come in a day.” In the search engine world, this is the truth. Whether your website is new, old, small or big; search engine rankings will never come in a day, … Continue reading
Posted in Interactive
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We Invent the Future
My profession is mostly made up and that’s a great thing! I don’t mean that we’re faking it or that the value isn’t real. It’s very real. We build things out of thin air and can turn those things into … Continue reading
Posted in Interactive
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Maybe It’s Time for a Makeover
Imagine opening a magazine and seeing an ad for a brand new Cadillac. Boasting all the newest features, gadgets, and impressive performance, this automobile would be the envy of all car makers. But there is just one little issue… Cadillac … Continue reading
Posted in Marketing
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Synapse Wins Interactive Media Awards, Inc.’s Outstanding Achievement Award
The Interactive Media Awards (IMA) recognizes the highest standards of excellence in website design and development. This week the IMA announced that Synapse Marketing Solutions received the IMA Outstanding Achievement Award for the strategy, design and development of www.morphyauctions.com. The … Continue reading
“Here’s To The Crazy Ones”
Last week, one of our generation’s greatest innovators, marketers and designers passed away. I was lucky enough to work for Apple for a few years and I thought I would share just a few things that I’ve learned from him … Continue reading
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Utilizing a Content Strategy
Three weeks ago I wrote about “Why You Need A Content Strategy“. I touched on why it’s so important to have one and how not having one affects your site’s development and maintenance. I will now share the phases of … Continue reading
Posted in Interactive
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The Five Most Effective End-of-Year Marketing Initiatives
It’s October. That means raking leaves, football, and cooler weather. In business, you are most likely planning on how to boost revenue for the 4th quarter, maximize your 2011 marketing budget, and set yourself up for success in 2012. It’s … Continue reading
Posted in Marketing
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