Synapse Marketing Solutions recently expanded its Interactive division, adding people, equipment and technology to increase their capacity to provide interactive and web development services to their clients.
The expansion includes the hiring of seven additional web designers/developers and the installation of additional computers, servers, videography equipment and software. Custom standing height workstations were installed throughout the department in order to improve ergonomics and increase efficiency. Even their telecommunications company is getting in on the project, installing new high-speed T10 lines to increase the efficiency and internet speeds in Synapse’s state-of-the-art building.
“Once we complete the hiring process, we will have thirteen web designers/developers in-house. For an agency to have that kind of firepower speaks to our belief in providing the best quality and service to our clients,” says Aimée Urban, Synapse’s President, who is leading the expansion efforts.
Synapse’s Interactive Division provides services such as website development and maintenance, custom application development, email marketing, Facebook customization, SEO, videography, 2D and 3D animation, and an array of internet marketing services. In addition to the development team, the division also includes copywriters, a videographer, animation and illustration specialists, three graphic designers, an Internet Marketing strategist and a User Experience (UX) consultant.
When asked why Synapse decided to expand when many other companies are cautious, Urban proudly stated. “First and foremost, we want to continue to support our clients. That’s the number one priority for us. Second, our services are, fortunately, in demand. Placing on the Inc. 500 and winning a number of other awards last year has given us national prominence. We just want to keep doing great work, and we need the best people and equipment to be able to do that. It’s the philosophy that we’ve had since we started the division, and one that has led us to great success in the areas of web design, development and internet marketing.”