Monthly Archives: October 2013

Synapse Launches New Website for Penn Waste

A STRONG REDESIGN Home Page with Full Width Images   IMPROVED NAVIGATION AND SEO STRATEGY Custom Drop Down Menu with Visual Navigation   A STRONG FOCUS ON USER EXPERIENCE Municipal Information Page with Strong Focus on UX   CUSTOMIZED WAYFINDING … Continue reading

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7 Tips to Better Writing for the Web

On the web, you have 5-10 seconds to engage a visitor and get them to browse your page. In order to accomplish this, information should be presented in an inverted pyramid style, placing the most important information at the top … Continue reading

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When You Should (and Shouldn’t) Post to Social Media

Did you know that some days (and times) are better than others for posting to social media? It’s true. For example, social media analytics firm Socialbakers showed Facebook posts achieve 50 percent of their total reach within 30 minutes of … Continue reading

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Synapse Wins Two W3 Awards, Including Best in Show

The Winners of The 2013 W3 Awards have been announced by the International Academy of the Visual Arts today. Receiving over 4,000 entries, The W3 Awards honors outstanding Websites, Web Marketing, Web Video, & Mobile Apps created by some of … Continue reading

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