Monthly Archives: November 2014

Top 5 Black Friday and Cyber Monday Marketing Tips

Finding the Holiday Marketing Sweet-Spot You may love holiday shopping, or you may hate it; either way, as a business owner with an ecommerce site you need to market to both kinds of shoppers. Some shoppers will get in line … Continue reading

Posted in Marketing, News | Leave a comment

Rumors of Facebook’s Demise Are Highly Exaggerated

Facebook’s recent announcement that the social monolith was retooling its newsfeed to suppress overly promotional posts led some in our business to declare Facebook dead to us marketing types. For Synapse, the move was welcome. That just means a better … Continue reading

Posted in Marketing, News, Synapse | Leave a comment

Redefining Responsive: The Reading Truck Body Website

A good website looks great and draws users down the sales funnel with every click. A great one does all that while lightening your workload. We’re proud to unveil the Reading Truck Body website, a user-friendly site that showcases the … Continue reading

Posted in Interactive, Mobile, News, Our Clients, Synapse | Leave a comment

Synapse Becomes Official Google Partner

Synapse and Google Seal the Deal Synapse is excited to announce that we have attained Google Partner status. Being awarded the Google Partner certification means that Synapse has met or surpassed several rigorous metrics, such as having a certain number … Continue reading

Posted in Business Growth, Marketing, News, Synapse | Leave a comment

5 Reasons Why You Need Responsive Design

Thought A Great Looking Website Was Enough? Google says, “Think again.” Just when everyone got their latest websites up and running, Google has indicated that there’s more at play here than SEO best practices. Google has been making web-life for … Continue reading

Posted in Interactive, Mobile, News, Synapse | Leave a comment

Synapse Adds Magento Certified Developer to Staff

Magento Makes the eComm Difference We’re excited to announce the addition of Joseph Leedy, Magento Certified Developer, to Synapse’s Web Development team. Joseph brings a great deal of experience to his position with more than 15 years of experience in … Continue reading

Posted in Interactive, News, Synapse | Leave a comment

AdWords and Analytics Certification = Better Results

Getting The Most From Your Marketing Dollar Synapse is pleased to announce that we’ve added to our team of Google Certified professionals with the certification of Director of Digital Strategy Kevin Kresge in Google AdWords and Google Analytics. Kevin is … Continue reading

Posted in Marketing, News, Synapse | Leave a comment

Why Our CEO Took 17 Pies in the Face

What would you take a pie in the face for? At Synapse, that’s not an idle question. Synapse Founder and CEO Bobby Deraco and several members of our leadership team recently got creamed to raise money for the fight against … Continue reading

Posted in In The Community, News, Synapse | Leave a comment