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Category Archives: Print
Synapse was recently honored to receive nine Platinum and Gold Awards and two Honorable Mentions in the 2012 MarCom Awards. These awards are the culmination of the commitment to providing our clients with creative, innovative and effective strategies which increase … Continue reading
Known as the largest and most prestigious awards competition exclusively for the “Davids” of creativity, the annual International Davey Awards honors the achievements of the small firms who derive their strength from big ideas, rather than stratospheric budgets. The Davey … Continue reading
A key component to growth for businesses is exposure to prospects, customers and vendors. One way to approach this is through trade shows and conferences. The challenge is that your company is typically not alone at these events and you … Continue reading
Click to view entire checklist. Synapse’s Print Quality Inspection Checklist: we fill this out for every print project before it leaves our premises. Businesses struggling with the effectiveness of their marketing materials often view the message, branding or creative as … Continue reading
I recently sat down with the Marketing Manager of a company that uses a slew of different print materials to promote their products: catalogs and brochures, trade show booths, in-store signage, direct mail, gift cards and apparel. When I asked … Continue reading
Several months ago, two of our clients – one, a major HVAC company and the other, one of the largest providers of natural gas in the US – teamed up to promote natural gas to oil heating customers in the region. … Continue reading