Category Archives: Print

Synapse Continues to Raise the Bar

Posted on December 4, 2012 by Synapse Marketing Solutions

Synapse was recently honored to receive nine Platinum and Gold Awards and two Honorable Mentions in the 2012 MarCom Awards. These awards are the culmination of the commitment to providing our clients with creative, innovative and effective strategies which increase … Continue reading →

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Synapse Receives Top Honors from the Davey Awards

Posted on October 29, 2012 by Aimée Urban, President & COO

Known as the largest and most prestigious awards competition exclusively for the “Davids” of creativity, the annual International Davey Awards honors the achievements of the small firms who derive their strength from big ideas, rather than stratospheric budgets. The Davey … Continue reading →

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Getting More Traffic to Your Trade Show Booth

Posted on August 10, 2012 by Darin Viergutz, Director of Procurement and Quality Control

A key component to growth for businesses is exposure to prospects, customers and vendors. One way to approach this is through trade shows and conferences. The challenge is that your company is typically not alone at these events and you … Continue reading →

Posted in Business Growth, Marketing, News, Print, Solutions, Synapse | 2 Comments

The Importance of a Print Quality Review Process

Posted on May 8, 2012 by Darin Viergutz, Director of Procurement and Quality Control

Click to view entire checklist. Synapse’s Print Quality Inspection Checklist: we fill this out for every print project before it leaves our premises. Businesses struggling with the effectiveness of their marketing materials often view the message, branding or creative as … Continue reading →

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Print Management 101

Posted on February 14, 2012 by Bobby Deraco, Founder & CEO

I recently sat down with the Marketing Manager of a company that uses a slew of different print materials to promote their products: catalogs and brochures, trade show booths, in-store signage, direct mail, gift cards and apparel. When I asked … Continue reading →

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Direct Mail Still Works!

Posted on January 17, 2012 by Bobby Deraco, Founder & CEO

Several months ago, two of our clients – one, a major HVAC company and the other, one of the largest providers of natural gas in the US – teamed up to promote natural gas to oil heating customers in the region. … Continue reading →

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A Resolution To Keep

Posted on August 16, 2011 by Jim Saurbaugh, Sr. Graphic Designer

No, the resolution I am referring to is not about losing weight, quitting smoking or controlling road rage. I am referring to image resolution for your print projects. Let’s say you have found or photographed the perfect image and you … Continue reading →

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