Chuck, our Director of Agency Operations, comes to Synapse with a diverse set of skills. Having worked in the pharmaceutical industry over 15 years, he brings a wealth of process management experience to the team. He stumbled into marketing after being recruited for his Excel skills and team management experience, by national publications. After that, he managed the operations of a content marketing company, servicing Fortune 500 companies. Eventually, Chuck fell into the world of digital marketing, where he managed ecommerce teams. Chuck’s marketing skillset includes content marketing, ad campaigns, campaign management, and ecommerce platforms.
Chuck focuses on the holistic client experience, ensuring our strategies and plans meet our clients’ overall needs. Chuck keeps the well-oiled Synapse machine running through his daily checkpoints, where he interacts with team members to ensure deadlines are met, communication is open and, most importantly, clients’ expectations are exceeded. An out-of-the-box thinker, Chuck loves to see a plan come together and uses his turn-signal methodology to ensure the Synapse crew and clients are always informed, as seamlessly as possible.
Chuck is proud of his personal-touch, project management skills. The Synapse team can count on Chuck to juggle hundreds of small details, as well as keep the projects and people associated with them moving forward on a tight schedule. In addition, he makes a point of learning, in depth, about the client’s products and services. That knowledge informs our strategies, and helps our clients make better marketing/budgeting decisions.
With experience in the NYC marketing industry, Chuck not only functions well in a fast-paced environment, but he also thrives in it. He keeps up on the latest industry news for both operations and marketing best practices. One thing you’ll never hear from Chuck? “This is the way we’ve always done it.” Instead, as a previous managing editor, Chuck’s motto is, “I fix things no one knows are broken.”
Education
Bachelor of Science, Business Administration, Summa Cum Laude — Caldwell University
Certifications
Google Analytics, DigitalMarketer Certified Customer Value Optimization, DigitalMarketer Certified Search Marketing, DigitalMarketer Certified Content Marketing
Personal Achievements
Chuck has received numerous awards for achievements in the pharma industry, in the areas of production, validation, finance and procurement. The initiatives related to these achievements have amounted to over $10mm, focusing on process improvement, regulatory compliance and A/R and A/P forensic analysis.
Raising sales and participation for national campaign initiatives brings Chuck great satisfaction. He’s had the chance to meet thousands of entrepreneurs and gained an understanding of the entrepreneurial spirit. He created a project/content management system for his content marketing company. He most values the feedback from his coworkers and clients.
What to Know About Chuck
Chuck, his wife, and two daughters, moved to Lancaster in 2009. Their current household consists of one dog, Ella, and three cats, Bonnie, Squirtle Turtle, and Henry. Chuck is an avid bowler, and he is a fixture at 222 Dutch Lanes. Chuck’s noteworthy bowling accomplishments include six 300 games and three 800 series. In one night, he bowled a 299 and then a 300. He is in a band (Darwin’s Moon) with his wife, Kelly. Chuck plays drums, creates the lyrics and produces the music.
Fun Fact
Chuck is passionate about his interests. He’s a huge Phil Collins fan with hundreds of records and memorabilia. He loves hanging out with his ZBT Fraternity brothers. He’s a huge science fiction/fantasy fanatic, and has been to five Star Trek conventions. He has read and listened to all the Lord of the Rings books (including The Silmarillion) dozens of times. (Ask him to speak a little Elven for you!)
